Helfand Collection of Medical and Pharmaceutical Advertising, 1978-2000 and n.d.

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Helfand Collection of Medical and Pharmaceutical Advertising, 1978-2000 and n.d.

Collection contains primarily advertising postcards (500 items, 1999-2000), mainly for clothing, entertainment, and alcoholic beverages, but also promoting AIDS awareness, AIDS drugs, and safe sex. The collection includes 5 handmade AIDS awareness cards from Burkina Faso (n.d.); 24 prostitutes' advertising cards, 1978-1992; and 5 papers by Helfand on medical and pharmaceutical advertising. A copy of M. Rickard's ENCYCLOPEDIA OF EPHEMERA was removed from the collection and cataloged separately. Acquired as part of the John W. Hartman Center for Sales, Advertising & Marketing History. (01-084).

534 items.

Related Entities

There are 2 Entities related to this resource.

John W. Hartman Center for Sales, Advertising & Marketing History

http://n2t.net/ark:/99166/w68d3m75 (corporateBody)

Helfand, William H.

http://n2t.net/ark:/99166/w6mg8hss (person)

Collector and scholar of medical and pharmaceutical advertising. From the description of Helfand Collection of Medical and Pharmaceutical Advertising, 1978-2000 and n.d. (Duke University Library). WorldCat record id: 47942698 William H. Helfand has a degrees in Chemical Engineering, Pharmacy and was awarded degrees of Doctor of Humane Letters and Doctor of Science. His many written works include Pharmacy: An Illustrated History, The Picture of Health, articles on medical and...